Recently I have been doing a little more social media and I feel like a teen again. I like having people ask me to be their friend, well usually. That is why I like what I do for a living so much. In our class I make new friends each month face to face and every day on line with the virtual class. In brokering I make new friends in the relationships I build with carriers and shippers. Now on Facebook I have a whole new way to connect with people. Who needs sleep after all? Here are a few recent testimonials from graduates of our live classes. These are real. At the end of class we had out a paper and ask for the students to tell us about their experience at Brooke Transportation Training Course.
Good Morning Jeff,
Thank you for your generous offer to let me take your course! I really appreciate it!
I plan to switch my logistics company due to your course.
I was hoping I would meet you during my week in Dallas and thank you personally.
I have been in the transportation industry for over 10 years and I have to say I am so glad I took this course in Jacksonville with Susie and Ron. Excellent support, ALL QUESTIONS ANSWERED. A great experience. You have to learn as much as you can about what you do and this definitely gave a great boost to my career. Richardo T.
Not only did this class assure me that I made a good investment in my future, but was able to deliver the material in an easy to understand manner. The course was not over paced and never made me feel I was wasting time with my questions. I would recommend the class and Susie Moore to other people interest in this field. Vita P.
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
www.transportationtraining.com
What is a Freight Broker?
I was talking with a friend yesterday who is thinking of changing fields. She is a lawyer with a recent health disability and doesn’t know what she can do. So I told her about Brooke Freight Broker Training. She asked, “What is a freight broker?”
A freight broker is a consultant for both the shipper and the carrier. You match loads of merchandise that needs to be moved with truckers who will deliver the load for you. In a nutshell, the class teaches how to find shippers, carriers and arrange the delivery.
She was quite discouraged and fearful for her future. I have learned that attitude is everything and perseverance is a close second. You gotta focus on progress not perfection. Choose faith over fear because faith enables while fear disables.
Set goals for every area of your life and write them down
Include Spiritual, Financial, Relationship, Family, and Career Goals.
Do one thing every day to reach those Goals.
If you want to have Friends – be Friendly
Walk, Run, and Run Faster – you are the only one that can use your God given abilities. You have the same right to success as everyone else. Never let anyone else determine your future.
Choose to be a winner, stay true to your values.
People do business with people with Character-not
Characters!!! Be yourself. That is the way God made you
and you are perfectly made!
Some random thoughts for encouragement. Hope you have a great day.
Moving forward
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
www.freightbrokertraining.com
A freight broker is a consultant for both the shipper and the carrier. You match loads of merchandise that needs to be moved with truckers who will deliver the load for you. In a nutshell, the class teaches how to find shippers, carriers and arrange the delivery.
She was quite discouraged and fearful for her future. I have learned that attitude is everything and perseverance is a close second. You gotta focus on progress not perfection. Choose faith over fear because faith enables while fear disables.
Set goals for every area of your life and write them down
Include Spiritual, Financial, Relationship, Family, and Career Goals.
Do one thing every day to reach those Goals.
If you want to have Friends – be Friendly
Walk, Run, and Run Faster – you are the only one that can use your God given abilities. You have the same right to success as everyone else. Never let anyone else determine your future.
Choose to be a winner, stay true to your values.
People do business with people with Character-not
Characters!!! Be yourself. That is the way God made you
and you are perfectly made!
Some random thoughts for encouragement. Hope you have a great day.
Moving forward
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
www.freightbrokertraining.com
A Freight Broker’s Tips for Living
1. Stay out of trouble (always a challenge for me)
2. Aim for greater heights (got a big deal going right now I’ll be blogging about)
3. Stay focused on your job. (yikes I’m A.D.D.)
4. Exercise to maintain health
5. Practice teamwork
6. Rely on your trusted partner to watch your back. (that’d be my lovely wife)
7. Save for rainy days
8. Rest and relax (R&R)
9. Smile
10. Realize nothing is impossible
Here are a few stories to help with #9:
Just before the funeral services the undertaker came up to the elderly widow and asked, “how old was your husband? “98” she said, “two years older than me”. “So you are 96?” The undertaker queried. “Hardly worth going home, is it?” she replied.
Reporter interview a 104 year old woman asked, “What do you think is the best thing about 104?” She quickly replied, “no peer pressure.”
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
2. Aim for greater heights (got a big deal going right now I’ll be blogging about)
3. Stay focused on your job. (yikes I’m A.D.D.)
4. Exercise to maintain health
5. Practice teamwork
6. Rely on your trusted partner to watch your back. (that’d be my lovely wife)
7. Save for rainy days
8. Rest and relax (R&R)
9. Smile
10. Realize nothing is impossible
Here are a few stories to help with #9:
Just before the funeral services the undertaker came up to the elderly widow and asked, “how old was your husband? “98” she said, “two years older than me”. “So you are 96?” The undertaker queried. “Hardly worth going home, is it?” she replied.
Reporter interview a 104 year old woman asked, “What do you think is the best thing about 104?” She quickly replied, “no peer pressure.”
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
Moore Brokers
Ron and Susie Moore are Brooke Transportation Training instructors headquartered in North Carolina. Ron runs a highly success freight brokerage out of Charlotte. Our North Carolina courses are taught from inside the brokerage. This “inside” teaching environment is ideal for learning how to open up a freight brokerage with agents working in association with your brokerage.
Here are a few testimonials from students of the Moore’s July “insider” class.
Thank goodness for Susan and Ron Moore for sharing their knowledge and expertise for the entire week. Thanks to the positive experience I have acquired through this course, I am sure my business is off to a jump-start. I am very excited on my journey and I think Brooke Transportation and the Moore’s for their hard work and dedication. We look forward to success. Osmaida Despaige, West Palm Beach, Florida
The class was very detailed and informative. The information was presented in a very user friend and easy format. I would recommend this class to anyone who is interested in the industry at all. Randy Gue, Charlotte, NC
It was a good experience. I really learned a lot about being a broker. Aleides Alfaro, Charlotte, NC
Call us to sign up for the “insider” class in North Carolina, in Dallas or online. 214-206-1139.
Moving forward.
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
Here are a few testimonials from students of the Moore’s July “insider” class.
Thank goodness for Susan and Ron Moore for sharing their knowledge and expertise for the entire week. Thanks to the positive experience I have acquired through this course, I am sure my business is off to a jump-start. I am very excited on my journey and I think Brooke Transportation and the Moore’s for their hard work and dedication. We look forward to success. Osmaida Despaige, West Palm Beach, Florida
The class was very detailed and informative. The information was presented in a very user friend and easy format. I would recommend this class to anyone who is interested in the industry at all. Randy Gue, Charlotte, NC
It was a good experience. I really learned a lot about being a broker. Aleides Alfaro, Charlotte, NC
Call us to sign up for the “insider” class in North Carolina, in Dallas or online. 214-206-1139.
Moving forward.
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
Learn to Succeed
So you want to be a freight broker or fb agent? It’s like being a real estate or insurance agent. Same concept.
This is the deal. We can teach you how to start a work from home freight broker agency. It will be your own business, you are the boss. Freight Brokering consistently makes the lists for great career jobs that can be done from home.
Know that it takes 3-6 months to get this business off the ground. If you are willing to work hard and give your new business the time to grow you will succeed. Do you want us to teach you how to open your own agency?
My trainers and I teach the right process, introduce you to the best vendors and introduce you to the best Brokers that are looking for agents.
Read through our web sites. Own your own business for $2500.00 (training only). You’ll need to buy your computer and stuff like that but you do not have to have the same overhead as a Broker. To understand the difference between a broker and an agent read our FAQ section. http://www.brooketraining.com/faq.htm
Call us 214-206-1139 to sign up for class. Seating really is limited to seven students and only 4 in North Carolina. Live classes are held nearly every month but fill up fast. We keep the classes small so each student gets a personal learning experience. We answer all questions and encourage each student to reach their potential.
When you call Jeff, Jan or Tish will answer the phone. We all are in the business as agents so we can answer just about any question about being a freight broker.
We tell you how to succeed in sales and dispatching etc. Then we actually do some sales, and dispatching in class. We’ve had graduates land their first accounts during their week of training. You will see how it all works in real time.
By the way, do all of us a favor, and go through the web sites before calling. Read as much as you can.
This is a face-paced business. You are either calling shippers looking for freight or calling carriers trying to cover freight – all day long.
That's right I said all day long. It is exciting but can be exhausting. You can’t have a lazy attitude to make it as a freight broker.
See you in class, or on line. I hate all those work from home spam emails. This is not one of those. This is the best deal going if you are a worker.
Jeff
P.S. Went kayaking tonight and watched sun go down. It was beautiful.
Don't forget the important things in life. All the money in the world can't compare to the gift God gives us in sunrises and sunsets.
Jeff Roach - President
Brooke Transportation Training Solutions
jroach@transportationtraining.com
www.transportationtraining.com
www.brooketraining.com
www.justintimefreight.com
This is the deal. We can teach you how to start a work from home freight broker agency. It will be your own business, you are the boss. Freight Brokering consistently makes the lists for great career jobs that can be done from home.
Know that it takes 3-6 months to get this business off the ground. If you are willing to work hard and give your new business the time to grow you will succeed. Do you want us to teach you how to open your own agency?
My trainers and I teach the right process, introduce you to the best vendors and introduce you to the best Brokers that are looking for agents.
Read through our web sites. Own your own business for $2500.00 (training only). You’ll need to buy your computer and stuff like that but you do not have to have the same overhead as a Broker. To understand the difference between a broker and an agent read our FAQ section. http://www.brooketraining.com/faq.htm
Call us 214-206-1139 to sign up for class. Seating really is limited to seven students and only 4 in North Carolina. Live classes are held nearly every month but fill up fast. We keep the classes small so each student gets a personal learning experience. We answer all questions and encourage each student to reach their potential.
When you call Jeff, Jan or Tish will answer the phone. We all are in the business as agents so we can answer just about any question about being a freight broker.
We tell you how to succeed in sales and dispatching etc. Then we actually do some sales, and dispatching in class. We’ve had graduates land their first accounts during their week of training. You will see how it all works in real time.
By the way, do all of us a favor, and go through the web sites before calling. Read as much as you can.
This is a face-paced business. You are either calling shippers looking for freight or calling carriers trying to cover freight – all day long.
That's right I said all day long. It is exciting but can be exhausting. You can’t have a lazy attitude to make it as a freight broker.
See you in class, or on line. I hate all those work from home spam emails. This is not one of those. This is the best deal going if you are a worker.
Jeff
P.S. Went kayaking tonight and watched sun go down. It was beautiful.
Don't forget the important things in life. All the money in the world can't compare to the gift God gives us in sunrises and sunsets.
Jeff Roach - President
Brooke Transportation Training Solutions
jroach@transportationtraining.com
www.transportationtraining.com
www.brooketraining.com
www.justintimefreight.com
Freight Broker Niche
Last week I discussed how choosing a niche may actually expand your business rather than limit it as the word niche may seemingly apply. I looked up niche. Here are two of the definitions:
1. A position or activity that particularly suits somebody’s talents and personality or that somebody can make his or her own
2. An area of the market specializing in a particular type of product
So to choose a niche you can go about it two ways. To use number one definition you take a hard look at your personality and talents then figure out how to best suit that to your freight broker business. I am more talented talking than writing so I would most likely do best talking on the phone or in person to prospects rather than contacting them in writing. If you on the other hand are good at writing, try emails or perhaps even snail mail. Personal letters are uncommon now a days since so much is done electronically. You might do great with letters. In other words find the niche in communication that works best with your personality.
In definition number two, you find a service niche and learn the whole kit and caboodle about that niche. Examples of niches would be types of trucks used like cargo that requires refers or refrigerated trucks like those used to carry dairy products. You could choose regional niches. One of my Hispanic graduates specializes in routes that bring products across the border from Mexico. She speaks both Spanish and English very well so this route is well suited for her.
You could specialize in cargo that requires specialized handling such as antiques, musical instruments, etc. The more you know about the type of cargo, the preferred type of truck, the regional weather issues, the idiosyncrasies of your shipper, etc the more confidant your shipper will be in your ability to ship his stuff the way he prefers.
You could choose a niche based on the personality of the shipper as it matches yours. We naturally mesh better with some people than others. Your job will become much more enjoyable when you find others to work with whom you share interests or thoughts.
These are just a few examples of niches I thought of. What happens when you do excellent with one market segment you naturally reap business from other segments either related in product or business contacts.
This is a business with lots of income potential for those who are willing to put in the time to find a market suited to them and then excel in service that market.
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
1. A position or activity that particularly suits somebody’s talents and personality or that somebody can make his or her own
2. An area of the market specializing in a particular type of product
So to choose a niche you can go about it two ways. To use number one definition you take a hard look at your personality and talents then figure out how to best suit that to your freight broker business. I am more talented talking than writing so I would most likely do best talking on the phone or in person to prospects rather than contacting them in writing. If you on the other hand are good at writing, try emails or perhaps even snail mail. Personal letters are uncommon now a days since so much is done electronically. You might do great with letters. In other words find the niche in communication that works best with your personality.
In definition number two, you find a service niche and learn the whole kit and caboodle about that niche. Examples of niches would be types of trucks used like cargo that requires refers or refrigerated trucks like those used to carry dairy products. You could choose regional niches. One of my Hispanic graduates specializes in routes that bring products across the border from Mexico. She speaks both Spanish and English very well so this route is well suited for her.
You could specialize in cargo that requires specialized handling such as antiques, musical instruments, etc. The more you know about the type of cargo, the preferred type of truck, the regional weather issues, the idiosyncrasies of your shipper, etc the more confidant your shipper will be in your ability to ship his stuff the way he prefers.
You could choose a niche based on the personality of the shipper as it matches yours. We naturally mesh better with some people than others. Your job will become much more enjoyable when you find others to work with whom you share interests or thoughts.
These are just a few examples of niches I thought of. What happens when you do excellent with one market segment you naturally reap business from other segments either related in product or business contacts.
This is a business with lots of income potential for those who are willing to put in the time to find a market suited to them and then excel in service that market.
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
The Chase
I subscribe to Zig Ziglar’s daily insight. Today’s story is so appropriate for the freight broker industry. Insert "super shipper" where it says “bouncy blue ball” and you will see how this applies to our industry. I’ve edited this story a little for brevity.
THE CHASE
by Tamara Yakovich
My youngest child turned seven months old yesterday.
His favorite adventure the past few days has been 'chasing the bouncy blue ball'. His whole face lights up as soon as he sees the ball, and 'the chase' is on! He scoots after the ball - almost gets it in his grasp - and it slips away. No matter, he squeals with delight and chases it again. He catches it the next time, rolls over on his back, and holds on tight. He uses both hands and feet to keep the ball. He is so happy to have caught it, finally!
Then he lets the ball go, he watches it roll away, perhaps wondering where it will end up, or where it will take him next. He flips himself over and takes off after it again with a big smile on his face. He could do this all day long.
Chase the ball, catch the ball, hold it and play with it joyfully for a while, then watch it roll away once more. Does he get a little frustrated when the ball rolls away for the tenth time? Maybe a little, but he knows that half the fun, maybe even MOST of the fun, is in the chase!
How many times have you 'almost' had your DREAM or your GOAL in your grasp, just to watch it slip away? Do you stop the chase? Do you sit down and give up? Or - like the small child - do you realize that the fun is in 'the chase'? Worse yet - do you 'catch' your dream or your goal and then hold on to it so tightly that you stop moving?
Lessons learned:
1. The FUN is in the chase!
2. If your dream/goal slips away - keep after it - you never know where 'the chase' might take you!
3. Once you have your dream/goal in your grasp - set a new one and start chasing again!
4. Remember - the FUN is in the chase!
Now - go out there and 'squeal with delight' as you chase after your dreams with a smile on your face! If you do it this way, no one will ever know that you don't already have your dreams in your grasp!
http://www.ZigZiglar.com
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
THE CHASE
by Tamara Yakovich
My youngest child turned seven months old yesterday.
His favorite adventure the past few days has been 'chasing the bouncy blue ball'. His whole face lights up as soon as he sees the ball, and 'the chase' is on! He scoots after the ball - almost gets it in his grasp - and it slips away. No matter, he squeals with delight and chases it again. He catches it the next time, rolls over on his back, and holds on tight. He uses both hands and feet to keep the ball. He is so happy to have caught it, finally!
Then he lets the ball go, he watches it roll away, perhaps wondering where it will end up, or where it will take him next. He flips himself over and takes off after it again with a big smile on his face. He could do this all day long.
Chase the ball, catch the ball, hold it and play with it joyfully for a while, then watch it roll away once more. Does he get a little frustrated when the ball rolls away for the tenth time? Maybe a little, but he knows that half the fun, maybe even MOST of the fun, is in the chase!
How many times have you 'almost' had your DREAM or your GOAL in your grasp, just to watch it slip away? Do you stop the chase? Do you sit down and give up? Or - like the small child - do you realize that the fun is in 'the chase'? Worse yet - do you 'catch' your dream or your goal and then hold on to it so tightly that you stop moving?
Lessons learned:
1. The FUN is in the chase!
2. If your dream/goal slips away - keep after it - you never know where 'the chase' might take you!
3. Once you have your dream/goal in your grasp - set a new one and start chasing again!
4. Remember - the FUN is in the chase!
Now - go out there and 'squeal with delight' as you chase after your dreams with a smile on your face! If you do it this way, no one will ever know that you don't already have your dreams in your grasp!
http://www.ZigZiglar.com
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
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