I recently got a call from a couple from Simpsonville, South Carolina. I took some time to discuss with them freight brokering. They sent me back a very kind “thank you” email. To them I say “you are very welcome.”
One of the things I enjoy most about having a training school is the incredible people I have met along the way. Since we’ve had our “2 for 1” special we have had the priviledge of meeting and training many husband and wife teams. This is a great business to do as a family. My wife and I have worked together for decades now.
I truly am in the training business to encourage others in this business. I want to be sure my students get exactly what we promised. Business is picking up. Capacity is getting better. Education and in your face honesty is what our students get. If they are willing to put in the work, now really is a great time to get into the business.
Everything has changed so much that Education and Process and hard work will give anyone a competitive edge in this business. Used to be you could learn to be a freight broker by trial and error. I think that time has gone. You need an education to get up to speed quickly, to learn the technology and understand the best way to land accounts. My freight agent business has never been better.
Come to class and we will show you how to own your own business. for the price of a computer, a phone and training.
Read through our real people testimonials. Come to our NC class
August 8th. Check out Ron and Susie's Bio on my web site. Nobody in this Industry has more experience.
Or Call me and come to Dallas. Do your research before you call. But please call....
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
www.pajamalearning.biz
Freight Broker Start Up
I recently got an email from a great sounding guy interested in finding out about freight brokering. Here’s his email and my reply.
Good Morning Jeff,
I am seriously contemplating the start up of a freight brokerage out of Buckeye, Arizona. I have been in the transportation industry for the past 12 years as a driver, dispatcher, and General Manager. I feel I have a good grasp of the industry, I have a great deal of experience with QuickBooks software and I understand the equipment required to move various types of freight.
I was hoping you might give me some insight into how loads are acquired and the potential for revenue flow. Is it possible to start as a broker and realize decent income within 90 days? I know when I had my own end dump trailer, I worked for someone who dispatched jobs for me and took 7.5% of my gross. Is 7.5% a realistic brokerage fee? How many loads would a 1-man brokerage need to dispatch daily to realize a decent income?
I am out of work presently and going to your school is not financially possible. Lastly, is starting out as an agent better, and do you know anyone looking for an agent? I appreciate any help you can provide.
My response:
Good morning -
I understand your financial situation but your chances of making it without school and back up cash are slim. I advise all my students to have 6 months worth of living expenses saved before starting their business. It takes awhile to build the relationships needed to be a trusted broker. Our school teaches you a process that works. In a tough economy it is even more important to know your stuff. This is not a get rich quick business but over time it is a business that has an incredible potential.
Capacity is tight, but I just got an order for 90 loads last week. We will get them all covered. The average broker makes 12%. The average agent makes 6%.
This is the best business to start up if you learn how to do it and if you are prepared. Freight brokers are always needed because goods always need to be moved across the country.
90 days is not enough time to start making enough money to live on. (Read the testimonials on Brooketrianing.com). I know several companies looking for trained agents but none who are looking for untrained agents. All our graduates are introduced to those companies who are hiring. Driving a dump truck and transportation experience. will not help you open a brokerage or be an agent if you don't know the process. I have been in the brokerage business for 20 years but could not open a trucking company. They are like night and day.
You will end up either broke or in legal trouble or both without proper training. I am just telling you what I have seen in the decades I’ve been in this business.
Sincerely,
Jeff Roach
www.brooketraining.com
www.transportationtraining.com
www.justintimefreight.com
Good Morning Jeff,
I am seriously contemplating the start up of a freight brokerage out of Buckeye, Arizona. I have been in the transportation industry for the past 12 years as a driver, dispatcher, and General Manager. I feel I have a good grasp of the industry, I have a great deal of experience with QuickBooks software and I understand the equipment required to move various types of freight.
I was hoping you might give me some insight into how loads are acquired and the potential for revenue flow. Is it possible to start as a broker and realize decent income within 90 days? I know when I had my own end dump trailer, I worked for someone who dispatched jobs for me and took 7.5% of my gross. Is 7.5% a realistic brokerage fee? How many loads would a 1-man brokerage need to dispatch daily to realize a decent income?
I am out of work presently and going to your school is not financially possible. Lastly, is starting out as an agent better, and do you know anyone looking for an agent? I appreciate any help you can provide.
My response:
Good morning -
I understand your financial situation but your chances of making it without school and back up cash are slim. I advise all my students to have 6 months worth of living expenses saved before starting their business. It takes awhile to build the relationships needed to be a trusted broker. Our school teaches you a process that works. In a tough economy it is even more important to know your stuff. This is not a get rich quick business but over time it is a business that has an incredible potential.
Capacity is tight, but I just got an order for 90 loads last week. We will get them all covered. The average broker makes 12%. The average agent makes 6%.
This is the best business to start up if you learn how to do it and if you are prepared. Freight brokers are always needed because goods always need to be moved across the country.
90 days is not enough time to start making enough money to live on. (Read the testimonials on Brooketrianing.com). I know several companies looking for trained agents but none who are looking for untrained agents. All our graduates are introduced to those companies who are hiring. Driving a dump truck and transportation experience. will not help you open a brokerage or be an agent if you don't know the process. I have been in the brokerage business for 20 years but could not open a trucking company. They are like night and day.
You will end up either broke or in legal trouble or both without proper training. I am just telling you what I have seen in the decades I’ve been in this business.
Sincerely,
Jeff Roach
www.brooketraining.com
www.transportationtraining.com
www.justintimefreight.com
New Freight Brokers
Just got a new batch of testimonials from our recent freight broker training courses in North Carolina. Our excellent instructors Susie and Ron Moore are incredible in their presentation and integrity. Our goal is to thoroughly train honest, hard working freight brokers.
The instruction and staff were professional. I appreciated the truthful instruction that I received which left me completely understanding the world of Freight Brokering in depth. Darcell Gordon
I enjoyed the teaching and the teacher I learned a lot and am ready to become a broker or agent. Robert Gordon
This class was very informative and has me very excited about starting a career as a broker. Darrell Pressley
My experience with Brooke Transportation Training has been eye opening. I thought I knew the carrier side of the business. Now I really know the carrier side. I really didn’t know about agent and broker. But now I am very excited about the possibilities. I have a new outlook on the transportation business. Very positive outlook. The training was very thorough. Ron Gilford
Hello! Greetings from Brooklyn, NY! I should say I have never regretted taking the time and effort to drive from NY to NC to take the Broker Training with the most appealing instructor of Susie (Moore)! Also, her father (Ron) was always there to share his knowledge , experience and thought on the whole industry which made the whole time I spent at Brooke’s the most valuable learning. Ravshan Ishnazarou
Susie was an exceptional instructor. She certainly exceeded my standards. I feel I am now prepared to enter the brokerage world. THANKS. Daniel Gonzin
If you or someone you know may be interested in getting into the exciting and necessary freight brokering industry give us a call 214-206-1169. Train live in Texas, North Carolina, California and Indiana or take our online course anytime from anywhere. Enjoy your summer.
Moving forward,
Jeff Roach
www.brooketraining.com
www.transportationtraining.com
www.pajamalearning.biz
The instruction and staff were professional. I appreciated the truthful instruction that I received which left me completely understanding the world of Freight Brokering in depth. Darcell Gordon
I enjoyed the teaching and the teacher I learned a lot and am ready to become a broker or agent. Robert Gordon
This class was very informative and has me very excited about starting a career as a broker. Darrell Pressley
My experience with Brooke Transportation Training has been eye opening. I thought I knew the carrier side of the business. Now I really know the carrier side. I really didn’t know about agent and broker. But now I am very excited about the possibilities. I have a new outlook on the transportation business. Very positive outlook. The training was very thorough. Ron Gilford
Hello! Greetings from Brooklyn, NY! I should say I have never regretted taking the time and effort to drive from NY to NC to take the Broker Training with the most appealing instructor of Susie (Moore)! Also, her father (Ron) was always there to share his knowledge , experience and thought on the whole industry which made the whole time I spent at Brooke’s the most valuable learning. Ravshan Ishnazarou
Susie was an exceptional instructor. She certainly exceeded my standards. I feel I am now prepared to enter the brokerage world. THANKS. Daniel Gonzin
If you or someone you know may be interested in getting into the exciting and necessary freight brokering industry give us a call 214-206-1169. Train live in Texas, North Carolina, California and Indiana or take our online course anytime from anywhere. Enjoy your summer.
Moving forward,
Jeff Roach
www.brooketraining.com
www.transportationtraining.com
www.pajamalearning.biz
It is Small Business Week
As a small business owner I am encouraged and inspired by others out there that forge into the grand of adventure of small business ownership. Our country was founded on freedom in many areas including the freedom to start your own business. Starting a business can be scary, risky and daunting. But that is what makes it a grand adventure. As small business owners we must support each other through anyway we can. I met a man from India a few years back, listened to his story and then asked him to a part of my team of guest speakers.
My friend and frequent guest speaker at Brooke Transportation Training is Krish Dhanam. He has helped me understand what a blessing it is to live in our nation. He wrote The American Dream from an Indian Heart. “As the seasons of my youth turned the innocence of childhood dreams into an obsession of adult want, I realized I would never be satisfied until I came to America. I had arrived at a crossroads in my life where I was in love with another country and contempt were the feelings I had towards my own homeland. We all go through that phase when all we want is something other than what we have. However, because of strong parental influence, I started doing something that would come back to assist me later in life when I needed it most. I began to focus my learning towards American History and spent my time studying the cultural nuances that made it such a popular destination.
The principle is very simple. If you are at Point A and want to be at Point B, do not wait until you get to Point B to figure out what you need to survive and thrive there. Do the planning and preparation before you expect the success you want for yourself.” www.krishdhanam.com
That is a great challenge for me. I like to just forge right in. Taking the time to do my homework is not always fun but being prepared always pays off.
Moving forward,
Jeff Roach
www.brooketraining.com
www.transportationtraining.com
www.pajamalearning.biz
for lots of resources for small business go to:
http://www.sba.gov
My friend and frequent guest speaker at Brooke Transportation Training is Krish Dhanam. He has helped me understand what a blessing it is to live in our nation. He wrote The American Dream from an Indian Heart. “As the seasons of my youth turned the innocence of childhood dreams into an obsession of adult want, I realized I would never be satisfied until I came to America. I had arrived at a crossroads in my life where I was in love with another country and contempt were the feelings I had towards my own homeland. We all go through that phase when all we want is something other than what we have. However, because of strong parental influence, I started doing something that would come back to assist me later in life when I needed it most. I began to focus my learning towards American History and spent my time studying the cultural nuances that made it such a popular destination.
The principle is very simple. If you are at Point A and want to be at Point B, do not wait until you get to Point B to figure out what you need to survive and thrive there. Do the planning and preparation before you expect the success you want for yourself.” www.krishdhanam.com
That is a great challenge for me. I like to just forge right in. Taking the time to do my homework is not always fun but being prepared always pays off.
Moving forward,
Jeff Roach
www.brooketraining.com
www.transportationtraining.com
www.pajamalearning.biz
for lots of resources for small business go to:
http://www.sba.gov
Measured Days
I learned today: our days are measured.
So are our loved ones.
In other words, we only have a certain number of days on earth. And, our time with each of our loved ones is finite.
One of the best things I do for my business and to make the most of each day, is staying positive. In freight brokering as in any sales job, you have to make a lot of calls that don’t lead to a sale. This can be frustrating if you focus on those negatives. Instead, realize each “no” is one step closer to a “yes”. Each “no” may one day lead to a “yes” if I don’t burn bridges. I learned today that our days are measured. So make the most of each day by focusing on the great in the day. Being my own boss is great. Having a 1-year-old granddaughter is great. Enjoying a beautiful wife and three daughters is super great.
Remember not to worry - you are not in control anyway. I have learned that God is in control from start to finish. He even knows how much time we have on this earth. Zig Ziglar says you’re going to be dead a lot longer than your going to be alive...LOL. You really can have everything in life you want if you will just help enough other people get what they want. ZZ Peace! God is with you. He has plans to bless you. I didn't make this stuff up to make you feel better. It's all in the Good book.
It does make me feel better to appreciate what I have and whom I have in my life. I feel comfort knowing that. I hope you do too.
Moving forward
Jeff Roach ˆ President
Brooke Transportation Training Solutions
Phone 214-206-1169
Fax 469-327-2712
jroach@transportationtraining.com
www.brooketraining.com
www.justintimefreight.com
www.pajamalearning.biz
So are our loved ones.
In other words, we only have a certain number of days on earth. And, our time with each of our loved ones is finite.
One of the best things I do for my business and to make the most of each day, is staying positive. In freight brokering as in any sales job, you have to make a lot of calls that don’t lead to a sale. This can be frustrating if you focus on those negatives. Instead, realize each “no” is one step closer to a “yes”. Each “no” may one day lead to a “yes” if I don’t burn bridges. I learned today that our days are measured. So make the most of each day by focusing on the great in the day. Being my own boss is great. Having a 1-year-old granddaughter is great. Enjoying a beautiful wife and three daughters is super great.
Remember not to worry - you are not in control anyway. I have learned that God is in control from start to finish. He even knows how much time we have on this earth. Zig Ziglar says you’re going to be dead a lot longer than your going to be alive...LOL. You really can have everything in life you want if you will just help enough other people get what they want. ZZ Peace! God is with you. He has plans to bless you. I didn't make this stuff up to make you feel better. It's all in the Good book.
It does make me feel better to appreciate what I have and whom I have in my life. I feel comfort knowing that. I hope you do too.
Moving forward
Jeff Roach ˆ President
Brooke Transportation Training Solutions
Phone 214-206-1169
Fax 469-327-2712
jroach@transportationtraining.com
www.brooketraining.com
www.justintimefreight.com
www.pajamalearning.biz
Best Time for the Best
Anybody can succeed when the economy is popping. When things are not spinning like a top, that is when the best shine. Lots of companies have had to make cutbacks. Who are the first to go? The under-performers of course, then the new hires and those close to retirement. Only a foolish CEO would let go of a top performer. When it is harder to land business that is when you need those who keep on working hard, moving forward with integrity and professionalism.
The same goes for freight brokers and carriers. Those who perform consistently, with integrity, succeed even in a down economy. So I’d say it is the best time for the best. The best time for professional, ethical brokers, carriers and training schools.
This business is complicated. Education is a key to success.
I’ve been talking with some of the brokers who hire agents from among the Brooke Transportation Training school graduates. They are doing great. Why? Because they are well trained. They understand the process of getting business and working that business so first time customers become customers for life. They’ve learned how to weather any economic climate. Don’t be afraid of being knocked down…just get back up.
I’m very proud of our graduates who get out and put to practice what they learned in our quick but effective training program.
As freight brokers, our job is to educate both the shipper and the carrier. Because of the rising cost of transportation we will have to raise rates or more trucking companies will go under. There is a huge shortage of carriers today. For every three loads there is one carrier to move that load. We have to work together in helping carriers stay afloat so we brokers can do the job of moving our customer’s freight. Carriers often come to our school and gain great knowledge of how to be a better carrier for brokers. They are taught to know if or when it is the right time to start their own brokerage.
Freight Brokering is consistently one of the top picks as a work from home opportunity with the most potential for great earning. The cost to get in is minimal compared to the cost of getting in most any other business. For way less than the cost of a franchise you can have your own freight brokerage. Most of our graduates start as an agent for a larger brokerage then may strike out on their own if they desire. It is very similar to being an insurance agent. Some stay under the State Farm name others become independent insurance agents.
It is a tough time for lazy brokers but a great time for ethical, hard-working brokers.
Professionals are developed through training and experience. We all have God given talents. We each chose to develop those talents or to loose those talents.
1. Attitude is everything
2. Perseverance is a close second
3. Focus on progress, not perfection
Enjoy this beautiful Spring Day!
Moving forward,
Jeff Roach
www.brooketraining.com
www.pajamalearning.biz
www.transportationtraining.com
The same goes for freight brokers and carriers. Those who perform consistently, with integrity, succeed even in a down economy. So I’d say it is the best time for the best. The best time for professional, ethical brokers, carriers and training schools.
This business is complicated. Education is a key to success.
I’ve been talking with some of the brokers who hire agents from among the Brooke Transportation Training school graduates. They are doing great. Why? Because they are well trained. They understand the process of getting business and working that business so first time customers become customers for life. They’ve learned how to weather any economic climate. Don’t be afraid of being knocked down…just get back up.
I’m very proud of our graduates who get out and put to practice what they learned in our quick but effective training program.
As freight brokers, our job is to educate both the shipper and the carrier. Because of the rising cost of transportation we will have to raise rates or more trucking companies will go under. There is a huge shortage of carriers today. For every three loads there is one carrier to move that load. We have to work together in helping carriers stay afloat so we brokers can do the job of moving our customer’s freight. Carriers often come to our school and gain great knowledge of how to be a better carrier for brokers. They are taught to know if or when it is the right time to start their own brokerage.
Freight Brokering is consistently one of the top picks as a work from home opportunity with the most potential for great earning. The cost to get in is minimal compared to the cost of getting in most any other business. For way less than the cost of a franchise you can have your own freight brokerage. Most of our graduates start as an agent for a larger brokerage then may strike out on their own if they desire. It is very similar to being an insurance agent. Some stay under the State Farm name others become independent insurance agents.
It is a tough time for lazy brokers but a great time for ethical, hard-working brokers.
Professionals are developed through training and experience. We all have God given talents. We each chose to develop those talents or to loose those talents.
1. Attitude is everything
2. Perseverance is a close second
3. Focus on progress, not perfection
Enjoy this beautiful Spring Day!
Moving forward,
Jeff Roach
www.brooketraining.com
www.pajamalearning.biz
www.transportationtraining.com
Celebrate New Life
To the Christian tomorrow is Maudy Thursday, a remembrance of Jesus last Passover supper with his disciples. He gave new meaning to Passover supper. Jesus was called the lamb of God whose blood was sacrificed so all could live. Christians celebrate the Lord’s supper with bread that represents Christ’s body and wine or grape juice representing His blood. The next day Jesus would be crucified on Good Friday. The greatest good ever done in all of history was done that Friday. He was the final sacrificial lamb
"Maundy" comes from the Latin word for "command." In the context of Maundy Thursday, it refers to the commandment Jesus gave us to love one another. Greater love has no man than this,that he lay down his life for his brother.
Our society is very fast pace, there’s always something to do. Slow down and reflect on your beliefs and the significance of today.
One of the great things about being my own boss is I can kick it into slow gear for a day of celebration and reflection if I choose.
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
www.pajamalearning.biz
"Maundy" comes from the Latin word for "command." In the context of Maundy Thursday, it refers to the commandment Jesus gave us to love one another. Greater love has no man than this,that he lay down his life for his brother.
Our society is very fast pace, there’s always something to do. Slow down and reflect on your beliefs and the significance of today.
One of the great things about being my own boss is I can kick it into slow gear for a day of celebration and reflection if I choose.
Moving forward,
Jeff Roach
www.brooketraining.com
www.justintimefreight.com
www.pajamalearning.biz
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