Tomorrow is Friday..."Good" Friday. The day we remember Christ's sacrifice for us. The day he was crucified and died. As long as I have heard the story I never cease to marvel at Him, His love, His humility. He did nothing wrong, ever. Yet He was treated like a common criminal. Greater love has no man than this, that he lay down his life for a friend. He laid down his life for all mankind.
It is rare that we have an occasion to die for a friend physically. But we do have many opportunities to daily die to our own selfish desires to do something outside of ourselves for a friend.
Remember the sacrifice of Christ. Find a way to sacrifice your time, money and talents for those you love as a thanksgiving to our Savior.
Moving forward,
Jeff Roach
Transportation Job Openings
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I
found a couple of articles reporting the trucking industry’s robust
growth. Read below for information
on job needs. Total Quality
Logistics is offering a chance to win some serious cash in order to attract
more job seekers. I’ve posted
parts of the article below.
A
fast-growing Southwest Ohio company will hold a hiring open house in March as
part of its aggressive expansion plans. Total Quality Logistics said its goal is
to hire 100 of the nation’s top salespeople.
Total Quality Logistics, a freight
brokerage company based in Cincinnati, is holding a job fair to fill 50
entry-level sales positions in its Tampa office. But jobs are not the only
thing on the line.
Attendees have a chance to win $60,632
— the average year's compensation of a salesperson who has been selling at TQL
for two years — whether they get the job or not… To win, an attendee must crack the six-digit code to unlock
the vault. The opportunity will be available at all 18 job fair locations
across the country.
http://www.tampabay.com/news/business/jobs-and-prize-money-up-for-grabs-at-freight-brokerage-job-fair/2107336
After
you find a job that fits you, come get some training from Brooke Transportation
Training Solutions. Take one of
our classes or get customized coaching from me or one of our trainers.
Moving forward,
Jeff Roach
New Freight Brokers
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Thank you Vinny for teaching another group of students how to be a freight broker with integrity and the skills to succeed. Here’s what some of the graduates said about this class:
Thank you Vinny for teaching another group of students how to be a freight broker with integrity and the skills to succeed. Here’s what some of the graduates said about this class:
I
learned so much this last week. With all the knowledge I gained I will be
able to apply this to further my career and in my daily life.
Vinny was so much fun. He is a very good speaker. --Willie Hughes
What a blessing you have been…You gave me a huge tool box of tool’s to use…I feel that your school was the exact thing I was needing to make a life changing decision. I look forward to the future and will be attending the next class…Will suggest this school to everyone… --Jacquelyn Rains
I am very satisfied with my overall experience. All of the information was well instructed and received. I shall accomplish my goals and reach all of my standards that I have set myself to surpass. I thank you for the knowledge that has been given to me and you will hear from me very soon, on how successful I have become!!! “Vinny” you are awesome and thanks for all of the inspiration!!! --Venisa J. Garcia
Vinny was so much fun. He is a very good speaker. --Willie Hughes
What a blessing you have been…You gave me a huge tool box of tool’s to use…I feel that your school was the exact thing I was needing to make a life changing decision. I look forward to the future and will be attending the next class…Will suggest this school to everyone… --Jacquelyn Rains
I am very satisfied with my overall experience. All of the information was well instructed and received. I shall accomplish my goals and reach all of my standards that I have set myself to surpass. I thank you for the knowledge that has been given to me and you will hear from me very soon, on how successful I have become!!! “Vinny” you are awesome and thanks for all of the inspiration!!! --Venisa J. Garcia
If
you are thinking about changing careers or adding to your business skills call
us and we can talk with you about freight brokering.
Moving
forward,
Jeff
Roach
www.transportationtraining.com
Fantastic Instruction
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A couple of graduates of our
recent Charlotte Freight Broker class sent us a word on their experience. They learned, had fun and were
inspired. I am especially happy to
hear that Paula has been to other training and rated our course the top. Susie Moore is our incredible
instructor for that class and does a “knock it outta the ballpark” job. Thank you students for coming and thank
you Susie for giving them a great experience:
“Susie was a fantastic
instructor. I learned so much from her and she made the class fun and
interesting. It was a very informative course and she recommended reading
materials to keep you moving in the right direction as well as offering encouragement.
Thank you again Susie!”
Catherine Oswald
“The trucking industry has
always interested me and I have been doing some work in the field. This
class was awesome and the instructor was excellent. She explained and
presented everything in layman terms. Very informative and Susie made it
lots of fun. In this business I learned that anyone can do it if you put
your mind to it to succeed. Susie was a true inspiration along with the
material she presented and the other brokers who spoke to us. This course
definitely gave me a wonderful opportunity to start a new career and achieve
some goals. I left this class feeling that I could and will accomplish
becoming a freight agent!!
Again, Susie I have been thru some other training course but I must say you are tops. Thank you again for this opportunity and sharing all of your knowledge. “
Again, Susie I have been thru some other training course but I must say you are tops. Thank you again for this opportunity and sharing all of your knowledge. “
Paula Terrell
Moving forward,
Jeff Roach
R they Scammin U
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“The FBI is currently
investigating the activities of allegedly fraudulent Canadian business entities
that are defrauding U.S. companies. In summary, the scam begins when a Canadian
business (typically located in or around Montreal, Quebec) requests a line of
credit with a U.S. business," the FBI said in a prepared statement.
Just read this
article on a scam that is targeting trucking and logistics companies and
others. Here’s an edited version
for your review. Thoroughly check
and double-check all credit sources lest you too be caught in a rip off.
- By Michael Daigle
- January 7, 2013
“The FBI is currently
investigating the activities of allegedly fraudulent Canadian business entities
that are defrauding U.S. companies. In summary, the scam begins when a Canadian
business (typically located in or around Montreal, Quebec) requests a line of
credit with a U.S. business," the FBI said in a prepared statement.
"The Canadian business will fax or
e-mail references, credit documents, and/or tax documents to prove
authenticity. The Canadian business will then place an order for materials on
the line of credit and arrange for shipping by a third party. The materials are
hauled to Canada, and payment is never made.”
The FBI has identified Canstruct, Inc.,
AYA Distributors, Xpress Auto Parts, Point Tech Performer, Inc. and Emptech as
allegedly fraudulent Canadian businesses as participants in the alleged scheme.
The alleged scheme has targeted lumber
and construction material retailers (lumber, siding, roofing, flooring, etc.),
tire retailers, auto parts retailers, trucking and logistics companies, and
painting supply companies, according to the FBI.
Trade associations across the country
have alerted members to the activities, and a recent story on Watchung-Green
Brook Patch generated
comments from 11 companies from South Carolina, Virginia and Maryland that
said they were also victims of the scam. A LinkedIn discussion group called “Confessions
of a Sales Manager” has generated dozens of similar comments.
Business that suspect they are victims
of this scheme can call the FBI at 877-236-8947 and select option 2. Additional
information can be sent via email to canscam@ic.fbi.gov.
Moving forward,
Jeff Roach
Effective Social Media
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Social media has truly revolutionized
the ways customers and businesses interact. I’ve read all industries revolutionize every 7 years. So we as business professionals must be
in constant mode of adjusting or we can become obsolete. We should always be reading about new
technologies and consulting with experts who understand their particular niche
well. I read this article on a social
media pro and was motivated by some of her methods:
“Skeptics say social
media hasn't existed long enough to produce experts. Clearly,
those folks haven't met Shama Kabani. The 26-year-old wrote her master's thesis
for the University of Texas at Austin about Twitter--when it had only 2,000
users, not the 175 million it has today. She hosts a web TV show about
technology. Her 2010 book, The Zen of
Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz and
Increase Revenue, is the No. 4 seller about web marketing on Amazon.com.
And those are just the side projects.
In 2009, at 24, Kabani founded The Marketing Zen Group, a social media
marketing firm in Dallas. The company, which she launched with $1,500 of her
own money, specializes in all aspects of web marketing for clients--from
Facebook and Twitter to blogs and video.
"We are in an age where people are
tired of the faceless corporate culture," the Texas native says.
"Every day, I ask myself the same question: What can I do today to
increase value for our trusted audience (blog readers, TV watchers, Twitter
followers, etc.), for our team and for our clients?"
That value means different things for
different clients. For k9cuisine.com, a Paris, Ill.-based online retailer of
dog food, Marketing Zen established blog and Twitter presences and cultivated
relationships with pet-related bloggers. For Arthur Murray Dance Studios in
Boston, the company optimized a website to generate more targeted sales leads.
Marketing Zen wasn't always about
social media. Kabani says her original plan was to start a general consulting
agency. But she quickly realized her passions--and all the best gigs, for that
matter--were in the social media space, so she tweaked her strategy.
This modified approach was about
consulting with clients, telling them how to better market their businesses
online and letting them run with it. Meanwhile, Kabani learned two things:
Clients wanted not just a consultant, but also a firm that could implement
ideas; and social media is only part of a larger marketing puzzle that includes
building solid websites and developing smart search engine optimization.
"That is how we went from being a
consulting company to a company that takes over web marketing for our
clients," she says. "Our value proposition is simpler now: We drive
inbound leads for our clients and increase their online brand visibility."
Another key differentiator: legitimate
engagement. Kabani prides herself on having her clients engage with followers,
rather than simply talking at them. For Dave Kerpen, CEO and co-founder of
competitor Likeable Media, this is a distinguishing characteristic. "She
understands the true meaning of community engagement," Kerpen says.
"She gets that the conversation must go both ways in order to satisfy
customers."
This article was
originally published in the September
2011 print edition of Entrepreneur
with the headline: Social Media's Zen Master of Marketing by Matt Villano.
At Brooke we mix
using consultants and handling much of our own social media and traditional
marketing. The hybrid keeps me in
tune with what we are doing, lets me do what I am good at while benefiting from
the input of experts.
Moving forward,
Jeff Roach
MLK Day
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Martin Luther King Jr.
There comes a time when one must
take a position that is neither safe, nor politic, nor popular, but he must
take it because conscience tells him it is right.
Martin Luther King Jr.
I am encouraged by this quote by Martin Luther King Jr. He was a man that stuck to his
convictions whether they were popular or not. He spoke truth.
He led an incredible life.
He loved God and lived out Biblical principals. He left an amazing legacy.
Yet, he was
targeted and killed.
Leading a life of purpose and truth is not easy and could
even be fatal. I can get
very frustrated when things seem to be falling apart while I am doing the best
I can to be a man of integrity.
That is why I am inspired by this powerful quote by a man who made a
difference.
I am challenged to analyze the life I am living. I challenge you to look at the life you
are living. If we can’t find
anything we are doing of lasting value then we need to make some changes in our
life.
Have a purposeful Martin Luther King Jr. Day.
Moving forward,
Jeff Roach
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