Zig Ziglar, one of the greatest inspirational speakers of all time left this earth yesterday.  Zig's words have kept me motivated daily. . .  motivated to seek the high road, motivated to excellence, motivated to serving others and motivated to dream big.  He was a hero to me.  I quote him often because his words have impact.  He was an incredible success not by clawing his way to the top but because he helped countless others find their dreams.  He was elevated by lifting others up. 
Rest In peace Zig. It is a sad day for me; however, I know where he is going so I rejoice in a life lived well. Zig's legacy has touched millions and will for generations to come. God Bless the Ziglar family as they are as gracious as he was. You will be missed my friend.
ZIG FRIENDS, FAMILY & FANS... HERE IS The ZIG ZIGLAR OFFICIAL COVER PHOTO. We would love for  USE THIS AS YOUR COVER PHOTO in honor & memory of Zig. 

Our Friend, Mentor to Millions and Master Motivator Zig Ziglar passed peacefully from this world this morning. Angels are rejoicing and he is now speaking with Jesus. Please leave your favorite Zig Story or message to family at www.facebook.com/ZigZiglar


Our Friend, Mentor to Millions and Master Motivator Zig Ziglar passed peacefully from this world this morning. Angels are rejoicing and he is now speaking with Jesus. Please leave your favorite Zig Story or message to family at www.facebook.com/ZigZiglar

Moving forward,

Jeff Roach
www.transportationtraining.com

Hire Education

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What is the practical purpose of getting an education?  To get hired.   The more education one has,  the better the job potential, or so we hope.  Because of the challenging economic times and the specialized training needed for many of the best jobs, education has had to adjust.  Because of the advancement of technology and its application in almost any industry, graduates of today need skills we hadn’t even heard of a decade ago.  More high school graduates attend college than in the past.  More then go on to additional education. 

Prior to the industrial revolution workers were trained by working along side someone in their field.  A cobbler would train a young boy how to fix shoes so then he could become a cobbler.  Fathers often trained sons.  Now education has progressed to offering an abundance of learning venues. 

I believe the best approach to education is a little of the old and a little of the new.  We teach freight broker wannabes the technology that help them find loads, find trucks and find potential customers.  We also give hands on training (like an apprenticeship).  Then on Friday of our week of intense learning Freight Brokerage come in, meet our students and offer job opportunities to work as agents in their companies. 

One of our former instructors, Drake Silver, now works in an incredible Brokerage and comes to our school on Friday to offer graduates positions at his firm.  He knows that someone trained at Brooke will be ready to perform well from day 1.  Positions offered our graduates come in a variety of “sizes”.  Some of the positions offered have great benefits attached, some are all commission, some hourly, some a combination of the commission and salary.  

Education is never wasted.  It can help you succeed in your current career, teach you a new career and inspire you to dream big.  Join us for training or give me a call anytime to discuss your dreams for a brighter tomorrow.

Moving forward,

Jeff Roach

www.transportationtraining.com

Powerful Introduction


 I liked this article by Jeff Hayden from Inc.com  so I thought I’d post excerpts.  Like his name, too.http://www.inc.com/images/spacer.gif
How do you introduce yourself? When you feel insecure, do you prop up your courage with your introduction? Do you include titles or accomplishments or "facts" when you don't need to?
If so, your introduction is all about you, not your audience.

Instead:

See less as more.
Brief introductions are always best. Provide the bare minimum the other person needs to know, not in an attempt to maintain distance, but because during a conversation more about you can be revealed in a natural, unforced, and therefore much more memorable way.

Stay in context.
If you meet another parent at a school meeting, for example, just say, "Hi, I'm Mark. My daughter is in third grade." Keep your introduction in context with the setting. If there is no real … just say, "Hi, I'm Mark."

Embrace understatement.
Unless you're in a business setting, your job title is irrelevant. Even if you are in fact the CEO of WeKickSeriousButt Enterprises, just say you work there. To err is human. To err humble is divine.

Focus on the other person.
The other person is the only person that matters. Ask questions. Actually listen to the answers. The best connections never come from speaking; the best connections always come from listening.
.... Acceptance and camaraderie are earned by effort, not granted by title.

When you introduce yourself, embrace the moment and the setting for what it says about you in that moment, not in comparison to your titles or accomplishments.
Just be whoever you are, skills and struggles and triumphs and failures and all. You are your true audience, even when you introduce yourself.
Always be yourself--especially to yourself.



As a freight broker, consultant and trainer.   I introduce myself to lots of people every day.  I find other people’s stories to be fascinating.  And I find that people like to tell their story.  When you listen, you start a relationship that could very well turn into business, but if not you’ve at least enjoyed a new story and maybe gained a new friend. 

Moving forward,

Jeff Roach
www.pajamalearning.biz

Freight Broker Testimonials


Wow, I must say that our Brooke instructor, Vinny, just keeps getting better based on these most recent testimonials.  These grads seem to especially benefit from the excellent sales instruction.  Several mentioned the life lessons learned as well as the thorough information on freight brokering.  Read for yourself:



Having spent over a decade in sales, I thought that I had learned everything a sales person could ever know. Vinny’s approach to sales training is among the best. I learned more training with Vinny than in the last decade. Well done.

Melissa Escobedo

The instructors were great at teaching everything I wanted to learn. The course taught me what I needed to learn the business.

Wilfredo Hernandez

I can truly say I learned a lot from the course, both from my instructor and classmates. I love the fact that we could all have conversations and ask good questions. I feel like Vinny went above and beyond his requirements. I can truly say that he overachieved.

 I can leave this class knowing that I gained life lessons and guidelines. I wish this course were 2 weeks.

Dennis Rweikiza

Very helpful program. Went into details and the good thing is that everything is in the book we got.

Wendy Morkes

This class is very helpful and informative for anyone wanting to start out in the business.

Diego Velazquez

Vinny was an outstanding instructor, not only did he teach us a lot about the brokerage industry, but also, a lot about ourselves and how to better ourselves in our personal lives. I am very pleased to have taken this course.

John M. Reyes

I am more than happy leaving this course. I will take with me way more than just Broker/Agent knowledge. I’m taking back life lessons and guidelines in which to run my business with, but more importantly my life.

This was a great week, and I met great people, and the instructor Vinny was better than great. His abilities to get things across were super human.

Robyn Fisher

This class was very beneficial for me in the sales aspect. I feel more confident in approaching potential customers and furthering business for my company.

Kirby Larkins


Vinny is a very good instructor. He kept the class interested. He not only gave me a good feel for being a broker, he also stressed business ethics and personal growth skills. I can’t say enough good things about “My Cousin Vinny”. He is an asset to the Brooke School Team.

Congratulations to our most recent group of freight broker class graduates.  I wish you much prosperity.  Let me know of your successes and challenges.

Moving forward,

Jeff Roach
www.brooketraining.com
www.pajamalearning.biz

Freight Broker Cost Hurdle


This summer a new 600 page bi-partisan highway bill (MAP21) was passed.  I’ve done a little reading about it since it could greatly impact our business.  The bill, as all bills, is loaded with lots of stuff.  One of the cost increases called for in the bill is the freight broker bond requirement from $10,000 to $75,000.  When I first read about the increase I was concerned about all the new freight brokers we train each month.  Their cost to do business will increase enough to keep many would be brokers out of the game.   The small guy may once again get the shaft.  Large freight brokers will easily be able to continue on.  They can spread this new cost out over all their loads.  But new start-ups will have this hurdle of money to jump.   They don't have loads of loads to spread out this cost.   New graduates usually become agents for other freight brokers (which I recommend) but some really want to start their own thing.  That just got harder.   Ponying up an extra $65,000.00 is no small chunk of change.  

The good news is the cost increase may not be enforced for a while. On the government FMCSA website the bond is still $10,000.00 

http://www.fmcsa.dot.gov/rules-regulations/administration/fmcsr/fmcsrruletext.aspx?reg=387.307

Since it is an election year, enforcing new government regulation is not a popular thing  for the current administration to do. 

I will try to keep up with this moving train and keep you informed.  So for now the bond is still $10,000.00 but likely to change.  Regardless freight brokering is a great business, always needed and never boring. 

Moving forward,

Jeff Roach

www.pajamalearning.biz

Leave a Legacy

This is what I learned from Tom Ziglar, son of a man who has left a priceless legacy, Zig Ziglar.

 The true legacy of a person is the cumulative positive impact that they have had on the lives of others. A life well lived is measured by what was accomplished compared to what could have been accomplished. Because of this, every life has incredible potential to have impact and to be well lived, regardless of circumstances.

I have noticed that those whose lives have been truly impactful and well lived rarely criticize the thoughts and beliefs of others. They may disagree, but almost universally they will tell you what they believe and why without attacking or belittling the beliefs of others. I have also noticed that those who are quick to criticize the beliefs of others can rarely demonstrate a life well lived or a legacy of positive impact.

Another way of understanding this is that truly great people elevate those around them, and those who are not truly great simply try to bring others down to their own small size. Attacking someone’s beliefs almost always suggests that you are trying to cut a great person down to your own small size.

Stating what you believe, and explaining why, in love, is the best way to elevate others to your position. People will always disagree on some things, but as Zig Ziglar says, “You can disagree without being disagreeable.”





 
Moving forward,

Jeff Roach – President

Brooke Transportation Training Solutions
Phone 214-206-1169
Fax  469-327-2712
jroach@transportationtraining.com
www.brooketraining.com <http://www.brooketraining.com>
www.justintimefreight.com <http://www.justintimefreight.com>

Hate Classrooms?

Does the thought of classroom instruction turn your stomach? Some of us love to sit and listen while others just squirm in their seat. Susie Moore, our Jacksonville instructor turned one classroom hater into a believer. Read what this recent group of freight broker students had to say about the course: park.

I absolutely dislike classroom learning, HOWEVER Suzie made it fun, interactive and information filled. I will recommend to others – Andrea Crutchfield

 Interesting and entertaining course… A must for anyone interested in logistics. – Jim Mickler

 I found this class very informative. I was able to follow and understand the materials and program. Susie was very personable and a pleasure to have as an instructor. Sharon Gladden

I feel more confident about working in this field. This course has been a good experience. Eric Washington

Brooke Transportation School will give you a wonderful opportunity to change your life to something better and start a new career, achieve your goals and dreams. It’s been truly a pleasure for me to be ont of their students. Alexander Lurceac

Good luck recent grads.  Let us know if we can help you along the way.

Moving forward,

Jeff Roach
www.transportationtraining.com