Yes, anyone who wants business needs to advertise. Advertising is basically getting your name out there. You may not ever buy a bulletin board but you do need to find ways to promote yourself so you are top of mind when a need for your services arises. Passing out business cards, business card magnets and putting business cards (virtual or printed) in every correspondence is simple cheap and effective.
Set aside time every month or so to simply analyze where and how you got the business you have so far. Then repeat. If you don’t have any business have fun coming up with ways to find business. Talk with others who are succeeding and follow their lead. We all have slumps where it feels nothing is working. But keep at it. You know the law of averages. For every 10 calls one will say yes to your sale. I’ve tried a lot of stuff that didn’t work, for sure. But I look at those attempts as one step closer to a method that does work for me.
Moving forward,
Jeff Roach
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