Success is Eminent


I thrive on hearing confident words from graduates of our training course.  My favorite phrase from this most recent group of graduates for our Dallas live class is “I am more than certain success is eminent.”  He learned not only the nuts and bolts of being freight broker but more importantly he gained the confidence needed to push forward.  As a freight broker you must make a lot of phone calls to establish a client base.  You just have to be able to understand that “no” is an encouraging word not a discouraging word.  When someone says “no” to your offer to help with their shipments that just means you are one step closer to a “yes”.   They aren’t saying they don’t think you are capable of the job; they just don’t need your help now.   

Read through a couple of testimonies from our recent class.  Thanks Vinny for teaching with such excellence every month.  Thank you graduates for spending a week with us.  We wish you much prosperity in your new career.


"I thoroughly enjoyed the class.  Not only did it meet my every expectation, but exceeded my desires.  I wanted to learn the freight broker business, and I learned of my “life” business.  I am more than certain success is eminent and my business will thrive, as a result of all I have been through.  Vinny is the man!"--Sean Thomas

"Brooke Training class was very good for me.  It was very informative and interesting.  You learn about yourself, trucking industry, and most of all the broker business from start to finish.  I would definitely recommend to a friend." --Phadra Riser


"It was a very interesting class.  I learned a lot of things in a few days.  Instructor was very supportive and communicative.  I made a good decision to take this training class.  Thanks!" --Lorenc Aleksi

Moving forward,

Jeff Roach
www.transportationtraining.com
 


 

What does a Freight Broker Do?

Freight brokers are the guys who get products moved from the manufacturer to the seller or from a wholesaler to a retailer or from one seller to another.  Many manufacturers have their own trucks to move many of their goods but sometimes they need extra trucks and will call on a freight broker to cover those loads.  To make money as a freight broker you need to be a good listener.  To begin I tell my freight broker students you will be spending most of your day making phone calls, hunting down business.  Look at every phone call as an opportunity to help someone out with a need.  Ask good questions and listen actively to their answer.  I encourage my freight broker students to find a niche and then learn all they can about that niche.  Find a niche that involves something you love.  If you like cars, you could specialize in transporting vehicles.  Since more and more people buy their cars online, transporting cars from seller to buyer can be quite a good gig.  Transporting vehicles involves understanding specialized transporters and finding truckers that have those kind of trucks.  If you love to work out perhaps exercise equipment is more your speed.   Or if you like ice cream you could specialize in freezer trucks. 

Stay abreast of the news and you can get ideas on what industries are on the upswing.  You can develop your niche around an up and coming industry.

The transportation industry is an exciting and dynamic industry with great opportunity for those who are willing to put the work in.

Join us for our next live class or take the course online.  The live class is one week with an additional week if you'd like advanced training. 

Moving forward,

Jeff Roach
www.transportationtraining.com

Experience of a Lifetime


We are honored and thankful to have the most incredible students come through our basic and advanced freight broker training courses.  These students include many disabled veterans.  The Vocation Rehab department will pick up the bill for these courses for qualified vets.  So often when someone gets something for free they don't value it as much as something that was costly.  But this is not the case with our students. Below is a recent letter I received from one of our advanced students: 
My final week at Brooke

So my final day has come at Brooke.  These 2 weeks have gone by far too fast.  The training I received at Brooke was the best.  I not only got the best knowledge and know how of being a broker and learning how to set up my business, but I also found out who I was.  Many nights prior to me choosing to take this leap I questioned my ability, and knowledge.  I thought of 100 reasons I shouldn’t.  After all I had (underlined twice) conditioned my mind to believe I was gonna be sitting in my chair at the age of 47 drawing SSD (Social Security Disability) for the rest of my life due to my accident.  In all reality what I was, I thought I couldn’t change (WRONG) (WRONG) (WRONG)!!

I was so lucky for all my instructors; however one stands out for me.  See what I didn’t know was I was letting my past control my future and present.  I had a FEAR of not believing and realizing my goals for myself.  Don’t please DON’T let fear keep you from doing anything.

F – False
E – Emotion
A – Appearing
R _ Real

I would like to thank you Janis Roach for helping me get enrolled.  Also, Jeff Ashcraft for helping me the first days of the class and the first day on the second week.  Also, thank you Tish for your superior training on rail freight.  And I want to say Thank you to Vinny.  My final instructor, mentor, and friend.  Vinny you gave me more than learning, you gave me something I hadn’t had in a very long time.  You showed me who I was.  You inspired me more than anyone has (ever).  I will be indebted to you for the rest of my life.  I would have never thought of getting this out of coming to this school.  There’s no money in this world that could have bought what you gave me.  Thank you so much and may God bless each and every one of you and may all of your lives be abundant.  Now as I make my journey back to Germantown, Ohio I and my family have a business now.  So look us up.  I would be happy to tell you my experience of a lifetime.
937-422-1068

P.S.  My business name (Capital Gains Logistics)
                                                937-422-1068

Take the LEAP

Be The Best

Sincerely,
Brent Lykins

Wishing you Brent much success in this new adventure.  Thank you for  your kind words.
Moving forward,

Jeff Roach
www.transportationtraining.com

New Freight Brokers set to Earn Big


Just completed another great week of freight broker training.  Our instructors did another incredible job. The graduates learned more than they could have imagined, were inspired, gained insight and skills.   Here are testimonials from the recent graduates. 
My experience has been amazing.  I came here as soon as I graduated high school. I feel within this week I learned more than those whole 12 years of school.  Each teacher was wise, knowledgeable, kind, giving, and over all very good-hearted people.  I feel I know that I am ready to take on the world!!!  Thank you to all.  No matter where I go I will always have this with me and that is something nobody can take away from me.
-Alexis A. Gonzalez

I received a better insight into the brokering business and had a lot of fun learning about the sales skills and techniques.  I learned a lot this week! - Rudi Sinn

I enjoyed the dynamic and interactive teaching experience in the sales portion of the week.  The opportunity to meet representatives of established companies was of great value.


The class was very good and very beneficial to me, which allows me to stay in the trucking/transportation industry.  I was involved in an accident 4 years ago that took my job and ways of supporting my family with a lifestyle they were use to.  By becoming a freight broker I get to deal with the same people I grew to love for over 25 years and have an opportunity to make the money in a month which I made over a year at driving!  --Brent Lykins


This was hands down the best opportunity for me.  I came in the training class not knowing a lot about the trucking business.  This has given me not only the tools to get started but the motivation.  Also the companies coming in to show case their needs.  I would recommend this class to anyone who is looking forward to getting into freight brokering. --Tim Ricks


Brooke Broker/Agent training has much more value than what I expected.  Not only did I get all of the ins and outs of the industry, but I also learned a lot about myself during the second phase of school.

The presenters of this great material have my utmost gratitude.  I now feel confident on my next step.  --Ramon Gamino
We wish you loads of success.  Keep in touch.
Moving forward,
Jeff Roach
www.transportationtraining.com


Great Bosses Make Great Companies

Wanted to pass on this excellent read on being a great boss by






The best bosses are the ones who can turn a good organization into a great company. They are the individuals who consistently push their employees to become better, more engaged and enable them to adapt to oncoming changes in the corporate landscape.

Instead of suppressing employees, top-tier bosses encourage smart ideas, open conversation and creativity. They reward the employees who deserve recognition instead of promoting those who simply agree with them.

Regardless of industry or size of company, studies have showed that the best bosses share common traits that lead to consistent success. Below, you’ll find 5 of them.

The Common Traits and Qualities:

1. An understanding of how to build confidence among employees. First-rate bosses don’t allow their subordinates to blame circumstances or environment for their failures. They maintain an energy that is optimistic and focus on possibilities rather than problems. This “can-do” outlook becomes contagious. As a result, employee motivation and confidence continually increase and so does everyone’s success rate.

2. Fanatic discipline. The best bosses set high, but attainable performance benchmarks for the employees at the company as well as themselves. Relentlessly, they pursue these achievements regardless of whether they must work around the clock to meet those goals.
Outstanding bosses don’t let intimidation or harsh business environments dictate their actions. They are unwavering in their quest to preserve profitability and prevent bad habits from forming within the group.

Related: 4 Critical Traits of Great Leaders

3. Consistency. The most effective bosses are the ones who don’t get sidetracked by chasing the “next big thing.” Instead, they make firm decisions as to the course of the organization and, thus are able to define clear roles and tasks that the employees must engage in.
They never leave the overarching goals ambiguous and stick to a pattern of operation that works. Under a first-rate boss, everyone knows where they stand.

4. Strength. The best bosses project strength and have the ability to get things done. Their employees look to them for advice because they possess the expertise and character that it takes to succeed. They are less concerned about being the most popular and more concerned with their commitment to progress.

5. Strong loyalty to the company and those within the organization. The best bosses are the ones who are concerned less for their own personal greatness and put the company’s needs first. Their ambition comes from wanting to make the organization money as opposed to being strictly focused on personal wealth. Instead of requiring outside recognition for their achievements, they quietly produce extraordinary results and set a positive example within the company.

In the End: When you work for a manager who is a top-tier boss, you are rewarded for performance rather than favoritism. You grow both personally and professionally while working under them. They give your position a sense of meaning and your job becomes less of a job and more of a passion.


Moving forward,

Jeff Roach
www.transportationtraining.com

Walk for a Good Cause

Just read this challenge for the trucking industry.  I encourage all my readers to take part in this walk:

NAL Insurance, through its Healthy Trucker program, is issuing a challenge to companies in the trucking industry. It’s calling on fleets and suppliers to assemble teams of 10 to take part in an around-the-world walk during the month of July.
Participants will need an app or a Fitbit device to take part and teams will have to shell out $1,000, which will go towards Make-A-Wish and the Health & Stroke Foundation. Organizer Aaron Lindsay says he wants to see participating teams cover 25,000 miles during the month – effectively circling the Earth.
“We have set a goal to collectively have all industry partners walk around the world in the month of July to promote the importance of better health and wellness in the trucking industry,” said Aaron Lindsay, Healthy Trucker marketing manager. “It’s not a competition and there aren’t any prizes for leading the way but we have set a goal to collectively walk 25,000 miles in the month of July,” said Lindsay. “Together, we can help change the face of trucking one driver at a time.”
To sign up, visit www.healthyfleet.com or call 855-422-8333.

James Menzies

James Menzies

James Menzies is executive editor of Truck News and Truck West magazines and equipment editor of Motortruck Fleet Executive.

Moving forward,

Jeff Roach
www.transportationtraining.com

It's OK to Fail

I have to admit that my children have heard me say these exact words, hundreds of times. I have also asked this question in training and in business meetings: "Am I a negative person?" 

Of course not. I contend that if your not failing at something in your life, then you're not trying enough new stuff.

Recently, I have been working with a company that lives and dies by how the report card looks.  If the expenses are not in line with the revenue, they fix it. The other thing they do is make it known that they are always looking for add on businesses to buy and add on services to increase the profits for the investors. Do all of these deals work exactly as planned? Of course not. Does that stop them from doing more deals? No way! Seldom does a plan look exactly like the finished result. If you have ever built a home, you understand. The key is to build a solid foundation and when it comes to adapt and change, you can be fluid and make the changes less painful

In business and in life, we are the only ones that can use our God given abilities. We all have them, but we must choose faith over fear and work to achieve our goals. Failing is a part of business and life. We adapt and we set a new path to our destination. Now don't get me wrong folks, you must have goals, you must have a road map on how to reach those goals and you have to work hard.

Remember, a win does not make you and a loss does not break you. Giving up breaks you. Fear of not trying to do your best breaks you.

Failure is not only an option, it is a given if your are trying to achieve lofty goals. The only true failures in life are when we allow someone else to determine our self worth. We are all worthy.  We are all capable of amazing things. Be your own best friend and be proud of yourself. Work hard for you. Don't be afraid to deal with adversity. Embrace it.

They told my five foot tall 14 year old daughter in the ninth grade that they could teach a tall girl how to play volleyball, but could not teach a short girl how to be tall. They underestimated her tenacity. With a lot of hard work and the tenaciousness that only a true champion has, she's still five feet tall at 17 years old yet was awarded the national MVP and captain of her volleyball team this last year.

The freedom to fail allowed her to ignor those negative words. She did not worry about what people thought. She just got back at it and made it happen. She never even thought about giving up. She  was told NO more times than she was told YES throughout her sports career. Most likely, if you're a salesman like me, you will be told NO more often than YES as well. Don't worry about.

I was told a hundred times that I could NOT put the very first and only online freight broker course in all the major colleges and universities.  Check it out, you will find my course offered in all major colleges and universities.

We are all built to achieve. Do not be afraid to step out of your comfort zone. You may have to adapt and adjust your path along the way, but the goal remains the same. If you fall down, get back up. All major athletes and most world leaders have had to overcome adversity. When you set those lofty goals, you too will fall. Life is too short not to give it all you have. Everybody says it can't be done until someone does it. We have all seen this played out in our lives.

Being on the mountain top is great, but I contend that the journey is where the true joy comes from. The relationships you make on your journey are so critical. Treat people the way you want to be treated and choose grace over being self-centered. Be other-people-centered. I have never met a happy selfish person.

Always try and be better today than you were yesterday. Enjoy your time with those you love and those who love you. One day you will wish you did. I promise you that!

Keep trying new things. Work hard and remember failure is an event, not a person. As Mr. Ziglar says, "Yesterday really did end last night and today really is a brand new day." You're never too old or too young to start failing. Think about it.

Moving forward,


Jeff  
Brooke Transportation Training Solutions
214-206-1169
jroach@transportationtraining.com
www.brooketraining.com <http://www.brooketraining.com>
www.justintimefreight.com <http://www.justintimefreight.com>