Tuesday, March 29, 2016

Great, informative and enriching

Our latest live freight broker/agent course was great, informative and enriching according to the participants.  We purpose to always exceed expectations in our classes.  We are honored and appreciative of these kind words from our recent graduates:

I really enjoyed the course! ...Each instructor was great! ...personality...real life experience...do's and don'ts of brokering...professional and bright...live brokers situations and problem resolution.
I am an accountant (CPA) and I believe this class should be taken by potential brokers!
I found the course very informative. Each day builds on the previous day which provides
building blocks to becoming a brokerage. The class provided the confidence needed to get started in the brokerage business. - P.Evans

Extremely informative and organized presentations....Very informative and to the point...Loved the laid back mannerisms of each instructor....were able to give us some real world experience and allowed us to see what it is really like when trying to move a load and obtain freight....SO much useful information was given and great idea(s) on how to organize our daily operations. All in all the experience was enriching.  Glad I was able to attend and hope that I can take all this information and make a great business out of this. THANK YOU.   - S.Garcia

My favorite part about this course is how INFORMATIVE and well paced the speakers are. I learned SO MUCH in my week here and it was well worth the time and money. -C. Fowler

I've learned so much this week. The instructors are full of knowledge and experience. I enjoyed the sales portion of the course. Met a lot of great people. This is definitely a must take course for individuals and companies that are thinking of getting into the transportation business.  -Cleo E.

The program was great. Brooke has a lot of knowledgeable people and they are very open to sharing their knowledge with you. I also like the fact that they have multiple people come in to teach and share information with you.
The experience opened a new door for me as an owner operator who is trying to expand my operations and diversify our service. I also like that Brooke is open to help you start this new journey.  - M. Godwin

Awesome experience! Being in transportation since 1999, it was great to see what it takes
from beginning to end in transporting freight. The instructors are great and the best part is
that they are in the industry. Take the time to come to the class if you're interested in
brokering. It's well worth the time and money!  - G. Ellington
Come join us at our next class.  
Moving forward,
Jeff Roach

Monday, March 28, 2016

Freight Brokers are Earning More

Just read this article in Supply Chain.  Todd Bryant highlights the increased revenue freight brokers are earning and the effects of the increased bonds required. 
Spotlight on the US freight broker industry
Nye Longman - Logistics - 3 days ago

For a number of reasons, freight brokers have been enjoying increased revenue in the past year. The ongoing economic recovery is bringing an increase in demand for trucking services. And the good news is that this trend is expecting to continue for several more years. A report by the American Trucking Association (ATA) predicts that by 2022, overall revenue in the trucking industry will increase by 66 percent, while tonnage will see a 24 percent growth.

Another reason for increased revenue is increasing logistics efficiency. The increased use of less-than-truckload (LTL), a territory reserved for freight brokers, means speedier shipments for shippers and more profits for brokers.

When the freight broker bond amount was increased to $75,000 in 2013, one rationale for the increase was to raise standards for freight brokers and, in retrospect, the strategy seems to have been successful.

It’s true that a small percentage of brokers were forced out of business. However, the remaining brokers were people with good credit and reliability in the industry. This in turn raised overall trust in freight brokers, so entry into the profession has eased a bit. And the numbers are proving it– the number of brokers has been steadily increasing since 2013, and this year is no exception.

MyCarrierResources.com reports that in January there were 15,023 registered brokers, whereas in October the number had jumped to 15,916.

Todd Bryant, president and founder of Bryant Surety Bonds, takes a look at the American trucking industry over the past year through the lens of a freight broker – read the rest of his insightful piece in the March issue of Supply Chain Digital.
Follow @SupplyChainD and @MrNLon on Twitter.
Supply Chain Digital is also on Facebook.  

Moving forward,

Jeff Roach


Friday, March 25, 2016

Good Friday

Good Friday.  Why is today good?  Today is the day Jesus Christ of Nazareth, a man that never did wrong, was crucified.  He actually spent his short life of 33 years doing good every day, all day.  He miraculously fed thousands, he healed sick children and adults, he spoke words of freedom, he honored women, discipled men and showed unconditional love.  So why is the day he was crucified called good?

That day in history for his followers, was a very bad day.  But it was a day in history that is called good because of the unselfish sacrifice Jesus gave on the cross that day.  There was absolutely nothing in it for him.  He did it all out of love for his people.  Greater love has no man than this that he would lay down his life for a friend. 

Jesus came to seek and to save.  He befriended the friendless.  He rebuked the most religious.  He made the ultimate sacrifice for us.  Take time to reflect on the sacrifice he made for all of mankind.  Before He miraculously went back to Heaven, He had to endure betrayal on so many levels.  The crowds had applauded him, brought their children to him, were healed and encouraged by Him.  Many in those crowds then turned on him, yelling "crucify Him".  His best friends, the 12 disciples, betrayed him.  Judas was the biggest offender betraying Jesus with a kiss, to the soldiers who would drag him away to the cross.  The others turned their back on him in fear and confusion. 

Easter Sunday is the celebration of when Jesus Christ rose from the dead after three days in a grave.  The story is Biblical and historical yet seems fictional to some.   What do you think?

I think our failing today is not outright betrayal but ambivalence.  We don't put out trust in Him because we are confidant in our own ability.  Only when we try for things beyond our own ability do we leave room for a miracle.

Moving forward,

Jeff Roach

Wednesday, March 23, 2016

Be Your Own Boss

Would you like to be your own boss?  You can work from home or anywhere with a computer, phone and internet access as a freight broker or freight broker agent.  Being a freight broker agent is similar to being a real estate agent or an insurance broker.  As a freight broker agent you have the support of a larger agency while maintaining your own business. 

Freight brokers are required by law to have a $75,000 bond so that if any of the loads you are brokering get lost or damaged you will have the money to cover the damages.  That bond money is one of the reasons many brokers work as agents rather than independents.  The "parent" freight brokerage will carry the bond for their independent broker agents.  Many of our students start out thinking they will open their own agency then during training change their mind.  We have many freight brokers who recruit from our school.  On resource Friday, the last day of class, several freight brokers come and present to our graduates.  Networking on Friday is always a highlight of the training.

A freight broker or freight broker agent works hard to land their first customers or shippers.  We teach our students a proven process for finding clients.  After an agent gains the trust of a few shippers they are set up to make an excellent income.  Shippers will continue to call on the freight broker with future shipments.  So a satisfied customer is the goal of each freight broker negotiation. 

Transportation is an industry that is fast paced and exciting.  There is always a need for freight brokers because of our vibrant marketplace.  Come join us and learn the ins and outs of freight brokering.

Moving forward,

Jeff Roach

Wednesday, March 9, 2016

Freight Broker Graduates

We recently finished a basic freight broker training course one week, followed up by a freight broker advanced course the next week.  The group of professionals who came to learn freight brokering was exceptional.  One student loved the detailed info, one learned to get more freight for his oil industry trucks, one had tried to learn it all on his own then came to Brooke and now has direction, and another appreciated the skills learned for cold calling.  Our classes are filled with a variety of people from various backgrounds.  Every class is unique and enjoyable for our instructors. Thanks for these comments on your time in the course:

"I attended Brooke Transportation for (freight broker/agent) training.  I greatly appreciated the detailed information about agent (agency/) brokering. I think that the information provided is needed for this industry. After the first week of school, I feel motivated to move forward in this industry. The instructors provided as much info as they could possibly (provide).  All of my questions were answered and I feel confident that I have a good foundation set to start step by step, moving forward. I would recommend anyone with experience in the industry understand that taking this class is great basic knowledge needed to run a tight, organized business to be successful.
Today I feel that I will start as an agent and set goals to later become a broker."  -C. Parker

"(I) did months of free deep research and still couldn't find direction in (the) freight broker business. Now I know. The school was very helpful and saved me more money in which I would've invested and lots of time. Also, good networking and contacts provided. Thanks BTT" 
-C. Martinez

"My name is Esau Garcia, I am from Glenwood Springs, Colorado. I took this class because I work in the oil field (industry) and work has been super slow. I really enjoyed this class. I felt a lot more confident as far as getting more work for our trucks. They also brought a guy in...Bryan Flanagan. He was very motivational.  I'm super excited for what is ahead." -
E. Garcia (Basic and Advanced Training)

"All of the instructors were open to all questions without any talk down. I am leaving with a great understanding of freight brokering." -
H. Arnold

"I really enjoyed the class. I came in only knowing about the truckers' end. I have clear knowledge now on (how) the broker side runs. I really enjoyed the cold call examples." -
Litzia M.

"I really enjoyed how passionate the instructors are. They give you all (of the) information and even bring in a tech support instructor for recommendations on your purchases. They really cover all bases, laws, and are extremely friendly and patient with all questions."
- Roger V.

"...There was so much information given to us. All of the teachers were so supportive, they all gave us their contact info for if we ever need any help....willing to help until we absolutely get everything. This class was very beneficial and I do recommend it to anyone!"
- Elizabeth G. (Basic and Advanced Training)

Moving forward,

Jeff Roach